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April 8 2019

Last weekend a «Beauty industry» exhibition was finished.

Last weekend a «Beauty industry» exhibition was finished. Everyone who attended the event found what they were looking for: tried themselves as models, had a new haircut, learned new modern techniques from the professionals of Irkutsk city and other regions.

The results of the III International Championship in design, hairdressing, make-up, nail service and eye styling «Baikal Beauty Expo» were summed up. Every day the best of the best in one of the contest categories were awarded. They gained a well-earned victory due to excellent techniques and creativity.


A Marathon of Health also had a great success among visitors. Morning exercises, useful lectures and master-classes, practical classes and massages – all these activities were attended by guests who especially cared about their health.

Apart from the main events that were held throughout the exhibition, invited guests had their master classes on the stage. On April 5, Natalia Ionina held a seminar “Flowers in one stroke nail art with gel nail polishes”, where she showed how to combine different colors of CNI gel polishes (art gels, quick-gels, 3D gels and Glaze up gels). On that same day, an Academy of eye styling Lash&Brow organized a master class called «Brow architecture. Eyebrow tinting with henna».


On April 6 a winner of the championship on floristics and design Derunova Anna (a workshop «Rustik») held a master-class, where everyone could learn traditional and non-traditional gift wrapping. A creativity-inspiring atmosphere was a key feature of the exhibition. The exhibitors held workshops at their stands, gathering a large number of the interested visitors. Anyone could learn techniques of nail-art, hairdressing, eyebrow shaping and tinting.


Natalia Tretyakova, Head of the Exhibition Department of Sibexpocentre OJSC, delivered a speech at the closing ceremony:

– I would love to begin by expressing my gratitude to all the participants and organizers of the business program. Thank you for the beautifully made and creative stands, your enthusiasm and hard work. And above all, thank you for extremely useful business events. I hope that everyone who came here has found something new and interesting for themselves.


The exhibition finished its work by summing up the results and awarding the participants. A Grand Prize was awarded to a salon «Avenue 11», sole proprietor Karasera O. N. and a company «Vogue Nails». «Best Nails», «Modern», «City nails» and «Cairo» companies were awarded the first prize. «Lotos Group», «Levchuk Professional» and «Alpika» were rewarded with the second prize. All the exhibitors were awarded diplomas, no one was left without attention.


Apart from that, a number of drawings were held on the stage. One of them was timed to the Marathon of Health. Participants had a chance to win a certificate to Irina Mashkova’s studio or a trip to a camp site «Uliger». The exhibitors also raffled numerous presents for the guests.


The «Beauty industry» exhibition left all the visitors delighted with its variety of services, products, workshops and master-classes. Next season the exhibition promises to be even larger and more memorable with more trending products and entertaining activities for the guests.